• Conducted research and contributed to developing comprehensive new style guidelines for the brand.

• Collaborated with a cross-functional team to design and implement user-friendly, responsive web pages.

• Developed compelling marketing content to promote new products across multiple platforms.

• Incorporated the reinforced branding guidelines into the website, enhancing the user experience across both mobile and web platforms.

• Creative lead for the email marketing team, collaborated with marketers to drive brand awareness, increase sales, and promote the brand.

• Redesigned the email marketing template to prioritize mobile-friendly design, incorporated reinforced branding elements for a cohesive and engaging user experience.

• Developed a user-friendly landing page and implemented innovative strategies for showcasing products across various platforms, including social media, newsletters, sponsored ads, and the website.

• Led and collaborated with key partners to launch and promote new products, driving traffic to the company website.

• Contributed to the separation of the brand website, creating a new page to integrate and showcase the updated branding elements.

• Led the Ul/UX design efforts for Spigen's website revamp, collaborating closely with developers and operations teams to enhance the user experience.

• Initiated and executed a redesign of the product listing and product detail pages to streamline the shopping experience and improve user engagement.

• Developed comprehensive brand visual guidelines to ensure consistency across all platforms and empowered other designers to align with the brand identity.

• Reconstructed the company website with modern design trends and improved user flows, contributing to a significant increase in online sales.

• Supervised design specialists and interns, providing mentorship and conducting quality assurance across digital content for various platforms.

• Partnered with the marketing team to develop newsletter design guidelines, resulting in a +200% increase in subscriber growth.

• Managed and expanded the brand's social media content strategy, growing the follower base from 50K to 124K within one year.

• Applied brand visual standards to Amazon product listings, contributing to Spigen achieving the #1 Best Seller rank in the Cases &Accessories category since 2018.